June 23, 2016

Hello World

Personal

I can’t believe this moment is actually here! This re-brand has been a thing of my day dreams for about 8 months now. It’s really amazing to have this vague idea in your head and see it all come together in the end. I didn’t expect it to turn out so wonderful but what I also didn’t expect was to find myself and my voice in the process.

When I started on this road to becoming a wedding photographer, I don’t think I really knew what I was in for. I was exhausted by the commercial photography world. I had spent 3 years working my way around Toronto post college, freelancing for different studios. Some of those jobs were great experiences that I am so grateful for. In the end I learnt a ton from some very talented photographers. However, I never felt at home or like I belonged in that industry.

Fast forward to today, I never thought I would fall head over heels in love with something as much as I love photographing people in love. I feel so blessed to be where I am today, and I hope that shines through in every photograph I’ve taken over the last two years. I feel like I’ve finally found my place in the world – capturing authentic relationships and helping couples hold on to their memories.

I’ve also discovered this amazing community of creatives who have helped me to get where I am today. I can’t thank my two dear friends Kayla Yestal and Alyssa Wodabek enough for always being there when I have a crisis, a business question or even just need a laugh. I have to give a shout out to Annie at The Wells Makery for being patient and creating this piece of art I now get to call my logo. I also would like to say thank you to Therese at Artiese Studios and Vasia from Vasia Weddings for hosting the insane Bohemé Workshops Greece, which I was lucky enough to attend last September. I went in knowing nothing about film photography and left completely obsessed, all because they took the time to teach me their wisdom. I also had the chance to learn from Ginny Au (the most inspiring mind I’ve probably ever come across) at the LOOM workshop in the Catskills, NY this past Spring. Her vision and appreciation for authenticity will stay with me forever. Of course I have to thank all the couples and families that have trusted me to take their photographs, especially earlier on when I was so fresh and new. I have to give some love to The Rising Tide Society, who reminds us all on a daily basis to put community over competition and become better people and creatives by doing so. If you’re a small business owner or have dreams of becoming one you must check them out. The support and love from that community is something that has gotten me through some rough patches. Lastly, the most obvious thank you goes out to my family and close friends who I’m not sure really understand what I do or where I keep running off to but stick around to support me anyways. Ugh, #BLESSED.

Thank YOU for reading and hopefully you’ll continue to follow me on this crazy journey.

Allie

initials

Photo by Kayla Yestal
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